St. Louis Advertising Agency | Media | Social Media

Marketing Basics of Posting on Facebook

January 25, 2012

There are basics of posting and I don’t mind telling you this piece of information about marketing to Facebook took me forever to discover. Oh, and there are plenty of shortcuts when you do figure it out but that’s for another time. We’ll talk about the basics of the Facebook. ...
Advertising Made Simple–Traditional Media vs Social Media

January 20, 2012

Advertising made simple-traditional media vs social media. That’s just it…advertising is not simple! It’s kind of like throwing spaghetti at the wall…throw it long enough and something might stick. Possibly the reason social media is the most popular kid in school right now. It’s really a matter of how much...
Don’t Send An Angry Email…Duh!

January 13, 2012

Do we really have to be told “don’t send an angry email”? Today there was a long article on the avoidance of sending angry emails. Isn’t that one of the first things you learn as a child? Never speak out of anger or when you’re angry. I mean really, how...
Websites+SEO+Social Media, Oh! My!

January 4, 2012

By Alice J. Ross Websites, SEO, social media and more. Having worked in the advertising and marketing world for more than 30 years, I’ve found that one thing never changes and that’s something is ALWAYS changing. Just to stay on top of the curve (we’re not talking “ahead”) and continue...
R&S Marketing – Like Us On Facebook and Maybe Win A Kindle Fire

December 7, 2011

Growing Facebook business pages is no walk in the park, it takes time, strategy, marketing and a big ole’ dose of luck. We’ve scratched our heads, considered the possibility of being totally clueless, thrown that possibility out and puzzled over what we were missing. So, we started watching promotions, engagement...
Think Buying Media Is Simple? Not If You Do It Right!

December 5, 2011

By Alice J. Ross Marketing and advertising is just one aspect of achieving a client’s goals. Let’s start with broadcast media. It’s not as simple as pulling a ranker against the demo…even though many do it this way. Media planning and buying is a lot more complicated than that. Each...
“BRANDING SCHMANDING”

November 10, 2011

I need leads! And I mean NOW! It seems that everywhere we hear that branding and social marketing are the only ways to go to build sales and profits. If, “they” say, people find you on FaceBook, Twitter, or another digital community and have a positive experience, then social marketing is...
Tweet Me…What???

October 28, 2011

The newest catch phrase for those who use Twitter and are trying to build their base of followers…it’s all about the “tweet me”. Then it’s crossing your fingers and hoping they will do just as you ask. I don’t know if most understand the “tweet me” and the implications of...
Does Anyone Really Know SEO?

October 26, 2011

By: Alice J. Ross Instead of telling you what I know, I’ll tell you what I don’t because I don’t think anyone can know everything in the fast-paced environment of SEO. Everyone talks about SEO and what I call the four “I’s” – the Importance of; the Impact of; the...
Social Media Vs. Social Networking

October 21, 2011

Networking groups have been around for some time, where people with similar goals and mutual interests get together to expand their business reach. With the rise of the internet, groups have been able to expand globally, and information can be gathered instantaneously. A viable internet presence doesn’t happen just by...

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Think Buying Media Is Simple? Not If You Do It Right!

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